Netflix 2Qの契約者数が会社予想を下回り株価大幅下落
会社HPより株主向けレターから転載
July 16, 2018
Fellow shareholders,
We had a strong but not stellar Q2, ending with 130 million memberships. Membership growth was 5.2m, the same as Q2 last year, but lower than our 6.2m forecast. Earnings, margins, and revenue were all in-line with forecast and way up from prior year. Internet video is growing globally and we are fortunate to be one of the leaders. In addition to succeeding commercially, we are starting to lead artistically in some categories, with our creators earning enough Emmy nominations this year to collectively break HBO’s amazing 17-year run.
Q2 Results and Q3 Forecast
Streaming revenue in Q2 rose 43% year over year, driven by a 26% and 14% increase in average paid memberships and ASP, respectively. Operating margin of 11.8% expanded 720 bps year over year, resulting in 262% growth in operating income. EPS of $0.85 vs. $0.15 included an $85 million non-cash unrealized gain from F/X remeasurement on our Eurobond. As a reminder, the quarterly guidance we provide is our actual internal forecast at the time we report and we strive for accuracy, meaning in some quarters we will be high and other quarters low relative to our guidance. This Q2, we over-forecasted global net additions which amounted to 5.2m vs. a forecast of 6.2m and flat compared to Q2 a year ago, as acquisition growth was slightly lower than we projected.
Paid net adds totaled 5.5m in Q2, compared with 4.7m last year and forecast of 6.1m.
US net adds of 0.7m (vs. guidance of 1.2m) were down vs. last year’s Q2-record 1.1m, but consistent with previous Q2 performance (0.5m in Q2’12, 0.6m in Q2’13, 0.6m in Q2’14, 0.9m in Q2’15, and 0.2m in Q2’16). Through the first six months of the year, our US net adds are slightly ahead of last year. Internationally, 4.5m net additions grew 8% year over year on broad market growth.
For Q3, we forecast global net adds of 5.0m (compared with 5.3m in Q3’17), with 0.65m and 4.35m in the US and international segment, respectively. Paid net adds are forecast to be 5.2m, up from 5.0m in Q3’17.
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